2023 Toyota Prius

2023 Toyota Prius

The all-new and fully redesigned 2023 Toyota Prius was introduced in 2022 and arrives on the market this year with a completely new exterior, more spacious and luxurious interior, the latest in safety and connectivity technologies, and a more powerful hybrid powertrain that is just as efficient as previous generations of the Prius. Even more so to a certain extent. Let's take a look at what is new in the 2023 Toyota Prius.

The new-generation Prius will get noticed on the road with its impressive and stylish design that is both sporty and elegant. Standard 19-inch wheels make a bold statement while the interior is more luxurious and refined than ever before. The new 2023 Toyota Prius gets the latest generation multimedia system from Toyota which is standard and can be housed in a 12.3-inch centre display. This advanced multimedia technology provides a range of functionality including natural voice commands to adjust different functions as well as cloud-based navigation and the latest connected services.

The 2023 Toyota Prius also gets Toyota Safety Sense 3.0 as its standard safety technology. This suite of advanced driver assistance features is the most capable safety technology found in a hybrid vehicle or offered on Toyota products. It not only has the ability to prevent collisions with other vehicles or keep you in your lane, but it can also slow down at turns in the road and it can detect pedestrians and bicyclists in certain conditions.

Every 2023 Toyota Prius comes standard with all-wheel drive and features a more powerful hybrid engine. Delivering 196 hp, the new Prius is 60% more powerful than the outgoing model which leads to significantly quicker accelerations. That said, with an average of just 4.8 L per 100 km, the all-wheel drive Prius hybrid continues to set the benchmark for efficiency on the automotive market. Give us a call today to learn more.


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